Learn SEO Before learning the subject, let’s understand something about it. Search engine optimization (SEO) is basically a process of improving the positions in the organic (non-paid) search results in the search engines. Please note that the higher the website is, the more people will be able to see it. The history of the SEO go back to the 90s when there were search engines emerged as for the first time. Nowadays, it is an essential marketing strategy and also an ever-growing industry. Even the basic can change can usually make a very big difference in the terms that how search engines will see your website. In order to learn SEO , one should learn the basics of it from an SEO guide for beginners that is available on the web generally with all the points that cover all the critical topics and the basics. The good thing about learning is that you’ll find basically tons of the information on the internet for free but the user should be able to choose wisely.